Alabama Fictitious Name Registration & Renewal

Application to Register or Renew Trademark, Service Mark or Trade Name

Mail or online.

$30 filing fee + $1.20 processing fee

Trade name registration is optional.

Not required at the county level.

Rights of ownership of a particular mark are achieved through the common laws of adoption and usage, not registration. Filing an Alabama trademark provides more protection than a common law trademark, but less protection than filing a federal trademark with the U.S. Patent and Trademark Office (USPTO). Separately, filing a trademark with the Alabama Secretary of State prevents other businesses in Alabama from filing an LLC, corporation, or other business entity with the same name.

• If you choose to register, the application process is the same as filing a trademark application for a trade name.
• A completed application should include the notarized form, the schedule of classifications, three specimens, the filing fee, and a copy of federal trademark registration (if applicable).
• Submit multiple applications if you wish to apply for multiple classifications.
• Publication of registration is not required in Alabama.

Application to Register or Renew Trademark, Service Mark or Trade Name (Renewal)

Mail or online.

$30 filing fee + $1.20 processing fee

Due by the date of registration every 5 years.

• One sample of the mark in use must be submitted with the renewal filing.